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Hangman revisited the world of viral marketing by creating an in-house online commercial entitled 'Pr*ck'.
PR*CK (click to watch on HangmanStudios.com)
PR*CK (click to watch on YouTube)
Hangman aims to provide a glossy, artistic alternative to the lo-fi joke-oriented virals that saturate online marketing whilst reflecting their offbeat and alternative tastes.
Although targeted at the creative industry, the video was seeded on a variety of platforms so they could observe user interaction and track demographics.
The piece was conceived, directed and shot by Hangman's crew using DVCProHD and subsequently edited, mixed and finished in-house.
To see other work Hangman has created for clients including Robbie Williams, Sia, Craig Armstrong, Archive, Headway, Bjork, The Libertines, T-Mobile and Adventure Ecology visit their site www.hangmanstudios.com. |
